About us
A Legacy of Eternal Beauty
The story of Ackerly began with a man who was captivated by the eternal allure of diamonds. In the late 19th century, Ackerly's founding father, Mr. Ackerly, embarked on a lifelong quest to uncover the world's most pure and beautiful diamonds. His relentless pursuit led him to establish a family jewelry business, driven by a vision to celebrate the timeless elegance of these precious gems.
Decades later, a new generation of Ackerly women stepped forward, inheriting the brand's legacy and its founder's unwavering passion. As modern professionals navigating the fast-paced urban landscape, they found that the jewelry market often fell short of fulfilling their unique needs and aspirations.
Inspired by Mr. Ackerly's pioneering spirit, this trailblazing team embarked on their own journey of discovery. After extensive research, they discovered the exceptional qualities of moissanite - a gemstone that rivaled the brilliance and purity of diamonds, yet offered a more accessible and sustainable alternative.
Determined to redefine the jewelry experience for discerning women, the Ackerly designers meticulously crafted a collection that blended the eternal allure of moissanite with their own unique aesthetic sensibilities. Each piece was imbued with a sense of confidence and elegance, empowering the wearer to embrace their individuality and shine.
Today, the Ackerly brand stands as a testament to the enduring beauty of gemstones and the transformative power of self-expression. By honoring the legacy of its founder while championing the evolving needs of contemporary women, Ackerly invites its customers to adorn themselves with jewelry that celebrates their eternal radiance.
Brand Positioning:
Ackerly is a women's brand that specializes in moissanite jewelry, upholding the core brand philosophy of "Eternal and Pure Beauty". Ackerly provides fashionable and elegant jewelry accessories for modern professional women, allowing them to radiate confidence and charm amidst their busy lives.
Brand Values:
Eternal: The eternal allure of diamonds, as embodied by moissanite, is the core of the Ackerly brand.
Pure Beauty: The crystal clear purity of moissanite is the perfect embodiment of feminine charm.
Confidence: Ackerly jewelry empowers wearers to exude their unique confidence and elegance.